These days, PBS looks quite slick, almost like a European TV station, whereas most US channels look somehow very tacky and dated ( though this may of course be the 525 lines). I particularly like the 'viewers like you' ident. The only thing I completely fail to understand (and I am looking for some explanation from one of my US friends) is WHAT IS IT WITH 'NEWSHOUR WITH JIM LEHRER'? In depth news does not have to be so mindblowingly pompous, tedious and patrician. If these people have not seen Newsnight or Channel 4 News I will happily rip them a CD so they can see how it should be done.
Anyway, I thought it was a good sign that the marketing person from the company I was visiting, who picked us up from our hotel both mornings, was listening to NPR (I think she said that she gives them money, in fact).